Archive for Blog

New partners, and new office space

News on June 4th, 2009 Comments

Fictiv is growing slowly and strongly. Last year, I relocated the business to San Francisco and it’s been the best decision yet. I am enjoying the weather, the restless startup community, and the endless events.
A couple of months ago, I traveled back home (Egypt) where I spent 5 weeks with family and friends, and visited [...]

Adobe Flash Catalyst - First impressions

News, review on June 2nd, 2009 Comments

Yesterday, Adobe made a pleasant surprise and quietly announced that the Beta version of Flash Catalyst is finally out. I’ve been teased by many presentations over the past few months and I was excited I could finally get my hands on this product and try it out.
In case you don’t know what Catalyst is, it’s an ambitious [...]

Standing out - Advice from Seth Godin

Advice, Blog on May 27th, 2009 Comments

In his book, Purple cow, Seth Godin gives very valuable advice on how to stand out from the crowd.  Here are some key points from the book:

Being remarkable doesn’t mean likable. Remarkable means “worth making a remark about”. Whether it’s positive or negative, that’s up to you.  Or as Oscan Wilde put it: “the only [...]

How to spot a good designer in an interview

Advice, Design, News on April 18th, 2009 Comments

Few weeks ago, one of my friends asked me to help him hire a full time designer for his startup. As it takes a theif to spot a thief, it takes a designer to spot a designer.
There are of course questions that I ask about the person’s background, experience, style and ethics. There are the [...]

2008 - A year in review

News on January 16th, 2009 Comments

Last year has been good. It’s been actually good beyond our wildest expectations.
We met great people, worked with amazing startups, and enjoyed designing a wide range of exciting products and services.
Here are some of the highlights of 2008:

In January, blist was shown to the public for the first time in Demo 2008.  Blogs raved about [...]